The ways that cycling is communicated, portrayed, and promoted in media and culture influence our perception and behaviors. The library below shows all different types of adverts from around the world.
What do you think we can learn from the fields of marketing and communication about portraying the image of cycling and the practice of cycling?
What needs to change in our media to reach different groups and enhance acceptability or take up of cycling as a daily transport mode?
Blijven liggen gaat je mollen | Pedal Bike life Zwolle
Max Raabe - Fahrrad fahr´n
#BikeIsBest | There has never been a better time to ride a bike
RIDE A BIKE 2018
Anthony's Putsch - King of the world
Von Hamburg bis zum Meer - Nico Suave, Tonbandgerät, Chefboss, Cäthe
Time to ride the future | VanMoof
The Holstee Manifesto: Lifecycle Video
Cycling to Stations
Der Radlhauptstadtsong Wir fahren bike
Bringázz inkább te is!
Aveiro Lifecycle
WE LOVE BIKES - DENMARK
People For Bikes: If I Ride
Bikes Make Life Better -- Projection Art
Fietsersbond - Fietsers komen heel wat hindernissen tegen
Gi' livet luft - Cyklisternes By
Et si le vélo devenait une chose sérieuse?
Bringázz a munkába!
Nfta 7
Transport for London Commercial
NYCDOT LOOK
Muévete con Conciencia. DGT Campaña de Movilidad 2015
Charlie Winston: I Love Your Smile
VELORETTI: An Amsterdam Bicycle Story
NS - The first day
Veloretti - The future belongs to bikes
Die Erfindung des Autos | extra 3 | NDR
Library of Cycling Documentaries
The bicycle has been the subject (or object) of many international documentaries and shorts. The library below includes many (but not all) from around the world.
What do you think we can learn from the storytelling and fields like communication, journalism, and visual art about portraying the image of cycling and the practices of cycling?