Resources
Library of Cycling Marketing
The ways that cycling is communicated, portrayed, and promoted in media and culture influence our perception and behaviors. The library below shows all different types of adverts from around the world.
What do you think we can learn from the fields of marketing and communication about portraying the image of cycling and the practice of cycling?
What needs to change in our media to reach different groups and enhance acceptability or take up of cycling as a daily transport mode?
Do you have an ad to add?
Send us a message
Six years on two wheels
What makes the perfect vehicle?
#BikeIsBest - The Best Tool For The Job
Utrecht world-class bicycle city
Niets rijdt als een Gazelle
Renaud "Amoureux de Paname"
BöKKERS - FIJNE OALE FIETSE
Blijven liggen gaat je mollen | Pedal Bike life Zwolle
Max Raabe - Fahrrad fahr´n
#BikeIsBest | There has never been a better time to ride a bike
RIDE A BIKE 2018
Anthony's Putsch - King of the world
Von Hamburg bis zum Meer - Nico Suave, Tonbandgerät, Chefboss, Cäthe
Time to ride the future | VanMoof
The Holstee Manifesto: Lifecycle Video
Cycling to Stations
Der Radlhauptstadtsong Wir fahren bike
Bringázz inkább te is!
Aveiro Lifecycle
WE LOVE BIKES - DENMARK
People For Bikes: If I Ride
Bikes Make Life Better -- Projection Art
Fietsersbond - Fietsers komen heel wat hindernissen tegen
Gi' livet luft - Cyklisternes By
Et si le vélo devenait une chose sérieuse?
Bringázz a munkába!
Nfta 7
Transport for London Commercial
NYCDOT LOOK
Muévete con Conciencia. DGT Campaña de Movilidad 2015
Charlie Winston: I Love Your Smile
VELORETTI: An Amsterdam Bicycle Story
NS - The first day
Veloretti - The future belongs to bikes
Die Erfindung des Autos | extra 3 | NDR
Library of Cycling Documentaries
The bicycle has been the subject (or object) of many international documentaries and shorts. The library below includes many (but not all) from around the world.
What do you think we can learn from the storytelling and fields like communication, journalism, and visual art about portraying the image of cycling and the practices of cycling?
Do you have a documentary to add?
Send us a message
"Rolling" by Transportation Alternatives
Women Don't Cycle
The Engine Inside - A Documentary About Using Bicycles To Build A Better Future
Beauty and the Bike
Genre de Vie
PELO Intro Movie HOME of CYCLING
Why We Cycle
Together we cycle
Motherload
1950: Amsterdam, Stad van Fietsers & Fietsen
Why the Dutch ride bikes
Cyclists behaving badly - Understanding cyclist disobedience in Amsterdam
Campaign "Radlhauptstadt München": Using emotional markers
World's biggest bicycle study: The Bike Study Week in Amsterdam Region
De Benen van Amsterdam



